Angelo Zappalà

Mastercard

MASTERCARD

— PROJECT NAME

Mastercard


— ROLE

Lead Motion Designer

Graphic Designer

AI Creative


— DATE

2023 – 2026

Over the past few years at Mastercard, I’ve worked as a Motion Designer, Graphic Designer, and Creative AI developer, developing motion systems, designing key visuals, banners, and animations for the web, as well as creating scalable creative solutions for a wide range of global and regional clients.


My work has supported brands such as American Airlines, Scotiabank, McLaren, Bancolombia, BBVA, UEFA, Copa Libertadores, and many of the most prominent banks across the Americas.


I focused on combining storytelling, visual direction, and motion workflows, such as introducing animation templates and AI assisted tools to improve consistency, speed, and creative exploration.



VISUAL DIRECTION

INFO

I contributed to the creation of key visuals that helped define the direction of multiple campaigns, ensuring consistent and cohesive execution across all formats.

MOTION & VIDEO

INFO

As the first Motion Designer on the Advisors Creative Desk at Mastercard, I led the development of scalable motion templates and visual toolkits across multiple projects, set animation standards, and optimized the production workflow to improve efficiency, consistency, and creative quality across deliverables.

Mastercard & Bancolombia promo video

Mastercard & Banco Mercantil promo video

Mastercard & MIO promo video

Illustrated animation for an American Airlines landing page, featuring a traveler using her mobile phone while on the go.

Illustrated animation for an American Airlines landing page, showing a user upgrading their seat through a phone.

Mastercard & Ueno Bank / Messi Partnership